Publish a per-rep price for Practice
Pricing is per user but shows no number, while Second Nature runs roughly $30,000 a year for 50 reps per a public review.
Model the starting price and bundle from your current deals, publish the pricing block once you approve it, and track roleplay-to-pilot conversion and deal size weekly.
Get your free auditPractice from $X per rep a month. Practice plus Perform from $Y per rep a month, billed annually.
For a 50-rep team, that's set against about $30,000 a year for other AI roleplay tools.
Pre-sale ask: Start a 30-day paid pilot for your next hiring class and lock this rate for year one.
Experiment
- Experiment
- Publish a starting per-rep monthly price for Practice and a Practice-plus-Perform bundle, and show it to every visitor who finishes a free roleplay, for 6 weeks.
- Go if
- At least 8% of free-roleplay users who see the price book a demo or start a paid pilot, and deal size holds.
- Stop if
- Fewer than 3% do, or average contract value drops more than 20%.